The Plausible alternative for AI-assisted operators
Plausible is great if you run one or two sites. If you're managing a fleet, using AI coding tools, and want analytics your AI assistant can actually drive — Gizmo gives you unlimited sites on every plan, a native MCP server, and a permanent free tier. Same cookieless tracking, different posture.
Free forever — 10k events / month. Unlimited sites. No card.
Gizmo vs Plausible, in one table
Both are cookieless, both are GDPR-friendly. We win on fleet management and AI workflows. Plausible wins on open-source and EU residency. Pick what fits.
Where Plausible doesn't fit indie fleet operators
Site caps per plan
Plausible caps the number of sites you can track on each plan. If you ship a fleet of 10–50+ small sites, you're paying enterprise pricing for what is ultimately a small amount of total traffic. Gizmo doesn't cap sites on any plan, including Free.
No native AI assistant access
Plausible has a stats API. To use it from Claude Desktop or Cursor, you write a wrapper, handle auth, design the prompts. Gizmo speaks MCP natively — your AI agent can read and write analytics without any glue code.
Manual CSV column mapping
Importing historical data into Plausible means manually matching columns to their schema. Gizmo's import flow uses an LLM to figure out which CSV column is the timestamp, which is the path, which is the referrer — drop the file, hit import.
Manual site provisioning
Adding a site to Plausible is a multi-step setup. In Gizmo, sites auto-create from the first incoming event — drop the script on a new domain and it appears in your dashboard with no separate registration step.
Stay on Plausible if…
- • You self-host or want open-source code access.
- • EU-only data residency is a hard requirement for your org.
- • You track 1–3 sites and don't need fleet view.
- • You don't use AI coding assistants meaningfully.
Plausible is good. We're not trying to replace it for their best-fit customer.
Switch to Gizmo if…
- • You ship multiple sites and want one fleet view.
- • You use Claude, Cursor, or Codex daily.
- • You want a permanent free tier, not a 30-day trial.
- • You want to import old analytics data without manual mapping.
- • Auto-provisioning beats setup wizards for you.
How to switch from Plausible to Gizmo
The actual steps. Both tools are cookieless and use a similar approach so the data shape is compatible.
- 1Sign up for Gizmo (free)Start free — Google or magic link. Workspace + API keys provision automatically.
- 2Replace your Plausible script tagSwap
data-domain+ plausible.io for our one-line script. Custom events:window.gizmo('name', props)replaceswindow.plausible. - 3Export Plausible data → import to GizmoIn Plausible: Settings → Export Data → CSV. In Gizmo: drop the file at /dashboard/import. Our LLM mapper figures out the columns automatically.
- 4Run both in parallel brieflyNumbers should match closely (both are unsampled and cookieless). Confirm the shape is right, then move on.
- 5Cancel Plausible, wire MCPCancel your Plausible subscription. From /dashboard/connect, wire Claude/Cursor/Codex to Gizmo's MCP server. Now your AI assistant can answer questions about your traffic — the part Plausible doesn't do.
Plausible alternative — frequently asked questions
Three concrete reasons. (1) Unlimited sites on every plan — Plausible caps sites per tier, so a fleet operator running 30 indie sites either pays for an enterprise plan or splits across accounts. (2) Native MCP server — your Claude/Cursor/Codex assistant can read and write your analytics directly without you writing API wrappers. (3) AI-mapped CSV import — drop a CSV from any source and we figure out the schema, no manual column mapping. If you don't run multiple sites and don't use AI assistants, Plausible is great and you don't need to switch.
Yes. Plausible exports CSV (Settings → Export Data), and Gizmo's import flow at /dashboard/import accepts any analytics CSV — our LLM column mapper figures out which columns are timestamps, paths, referrers, etc. without you having to spec it. Imported events count toward your monthly quota.
Yes. Same approach as Plausible: a daily-rotating salted hash of IP and User-Agent generates a per-day visitor identifier, never stored, no cross-day or cross-site tracking. No cookies, no localStorage, no fingerprinting. Compliant with GDPR's anonymization standards. No cookie banner needed under the EU ePrivacy Directive.
No. Gizmo is closed source. If self-hosting and source access matter to you, stay on Plausible. We made the deliberate trade for development velocity and a paid SaaS business model. Both are valid choices — pick what fits.
Plausible is EU-hosted, which is their wedge. Gizmo is US-hosted (Vercel + ClickHouse Cloud + Neon, all US). For EU data transfers we rely on Standard Contractual Clauses (SCCs), which is the standard mechanism since Schrems II. If your org has a hard EU-only-residency requirement, Plausible (or self-hosted Plausible) is a better fit for you.
Both are reasonably priced. Where they diverge: Gizmo has a permanent free tier (Plausible has a 30-day trial), and Gizmo doesn't cap sites per plan. If you're tracking 1-3 sites with moderate traffic, the price-per-event is similar. If you're tracking 10+ sites, Gizmo is meaningfully cheaper because we don't price-per-site.
Yes. Once the script is loaded, you call window.gizmo('event_name', { properties }) — same shape as Plausible's window.plausible(). Custom event properties are stored as JSON and queryable via the dashboard's property breakdown feature or via MCP for AI assistants.
Gizmo has a REST API at /v1/* for programmatic access (the same data the dashboard uses). Plus the MCP server, which most modern AI agents speak natively without you writing HTTP plumbing. For one-off scripts and custom dashboards, the REST API works the same way Plausible's does.
Ready to try a different Plausible alternative?
Unlimited sites. AI-native. Permanent free tier. Drop one script and you're live in 60 seconds.